The Internet of Things (IoT) is no longer experimental — it’s powering operations everywhere. From hospitals and factories to retail floors and supply chains, billions of connected devices now collect data, trigger automation, and keep businesses running.
Yet, every device, whether a camera, sensor, robot, or gateway, must be identified, authenticated, and authorized. That’s where Identity and Access Management (IAM) and Privileged Access Management (PAM) come in. They’re no longer just about people and passwords; they must now secure machines, software services, and workloads.
Organizations that modernize IAM for IoT gain a strategic edge. Those that don’t risk a growing sprawl of unmanaged, unpatched, and vulnerable devices that attackers will exploit.
Traditional IAM systems were designed for users on laptops or phones. IoT breaks that model. Devices are often “headless,” intermittently connected, long-lived, and preloaded with static credentials. They also talk device-to-device, not just device-to-cloud.
Identity lifecycles for IoT span manufacturing, onboarding, activation, attestation, rotation, and retirement — all at machine speed. Decisions must take into account firmware integrity, secure boot status, and network location. That means every “thing” must be treated as a first-class identity, governed by the principle of least privilege and verified continuously.
Most teams lack scalable processes for onboarding, authenticating, rotating, and retiring device credentials. Without automated certificate management, embedded keys become “forever credentials,” expanding the attack surface and violating NIST baseline guidance.
Separate stacks for MDM/UEM, OT security, cloud IAM, and on-prem AD create policy silos. This inconsistency between data center, cloud, and edge environments leaves exploitable gaps, as highlighted by ENISA.
Pre-provisioned devices from OEMs or integrators often lack attestation and provenance checks. Complex supply chains and geopolitical tensions amplify this risk.
IAM teams face steep learning curves in X.509, TPMs, TEEs, SBOMs, and zero-trust segmentation, while compliance teams struggle to audit device identities across jurisdictions, stretching limited resources.
Many organizations can’t track device posture, access fidelity, or remediation times. Without metrics, prioritization lags until a security incident forces action.
IAM goes beyond risk management -they drive security, efficiency, and compliance across connected environments.
Upfront investments in IAM/PAM pay off through:
Proactive IAM/PAM costs far less than reactive recovery.
These principles enable secure, scalable IoT growth - essential as connections surge toward billions by 2030.
As IoT expands, identity becomes the foundation of trust. With rising connections and growing identity-based threats, success depends on governing every identity - human, device, workload, and API - through a unified, zero-trust, policy-driven framework.
Zones helps enterprises unify identity across users, devices, and workloads through:
By securing every identity and automating trust at scale, Zones empowers enterprises to build resilient, compliant, and future-ready IoT ecosystems.